Complexity is inevitable.
Confusion isn’t.
23+ years connecting product strategy, user experience, design systems and engineering to make complex enterprise products intuitive and scalable.
Connecting product, design and engineering
23+
Years across design and technology
Enterprise Complexity
Making technical systems understandable
Enterprise
Complex platforms and workflows
AI + UX Engineering
Designing and prototyping intelligent experiences
End-to-end
Research through implementation
About Me
HFI certified UX Design Specialist with development skillset offering 20 years of experience with expertise in transforming complex requirements to aesthetic and creative design outcomes; in keeping updated with the latest design trends using cutting edge technologies
Successfully engaged in the leadership and development of design strategies, data gathering, task analysis, information architecture, wireframe creation, visual design mock-ups, Rapid Prototyping and Usability Testing.
History of creating cutting-edge interface designs for websites and mobile applications through user-centric design processes and methodologies.
Showcased excellence and compelling value proposition in increasing productivity and profitability by building reusable component libraries
Where I’ve Worked
User Centric Analysis
Framing Design Strategy, Understanding Vision and Goals of the product, Data gathering, Field Research, Profiling, Persona Creation, Task Analysis, Information Architecture, Concept Sketches
User Centric Design
Interaction Design, Wireframe, Visual designs adopting to Color theories, Typography, Accessibility, Iconography, Branding , Internationalization, Functional Animations, Rapid Prototyping
Usability Testing
Early Prototypes Evaluation, Free Exploration Test, Performance Test, A-B Testing, Heuristic Evaluation
Frontend Development
MFE Architecture, Gen-AI, Angular, Angular Material, SCSS, HTML5, CSS3, Javascript